What I Worked On

01 — Xenie Cube OS

Platform: Custom Operating System for POS Hardware (1:1 Square Screen)

The Xenie Cube is an AI-powered smart retail POS device with a unique 1:1 square screen ratio. Designing for it meant stepping entirely outside the conventions of mobile and web design.

What I contributed:

• Designed default app screens that ship pre-installed on the Cube OS - including the first-time user onboarding and core utility apps built for the square screen format

• Designed custom app icons for the new OS, working within strict hardware and brand constraints to ensure readability and visual consistency at small sizes on a square canvas

• Contributed to and worked within the existing design system - applying, extending, and stress-testing components across new screens

The constraint that made this hard: The 1:1 square ratio has almost no design precedent. Standard mobile patterns don't apply — layouts, navigation placement, and touch targets all had to be rethought from the ground up for a screen shape that is neither portrait nor landscape.

✅ Key contribution: Built new screens and icons that held up visually within the OS's design language, on a hardware form factor that required first-principles thinking.

02 — Xpandifi Shipping

Platform: Web · International Courier Service · shipping.xpandifi.com

Xpandifi is an international shipping service that connects customers with courier agents. The platform had two distinct user types - customers sending packages, and agents managing pickups — each with completely different needs.

What I contributed:

• Designed the landing page — communicating the service's value proposition and building trust for first-time users considering international shipping

• Designed the Customer Platform — the end-to-end flow for a customer to book a shipment, describe their package, choose a drop-off point, and receive a QR code for handoff

• Designed the Agent Platform — the operational interface for agents to manage pickups, view package details, and process shipments

• Designed the Agent Dashboard — a data view for agents to track their performance, pending packages, and earnings

✅ Key contribution: Delivered three distinct interface layers (customer flow, agent flow, agent dashboard) that felt like a single coherent product.

03 - PayX Capital Services

Platform: Web · Pocket Insurance & Financial Services · payxcapitalservices.com

PayX is a financial services platform offering investment and protection products - mutual funds, bonds, and pocket-sized insurance plans - positioned around the idea of "Crafting Your Financial Future, Together."

What I contributed:

• Designed the PayX platform— translating a financial services product into a clean, trustworthy, and approachable web presence

• Structured the layout to communicate the product's capabilities without overwhelming users

• Applied a visual tone that balanced professional credibility with human warmth - key for a fintech product asking users to trust it with financial decisions

✅ Key contribution: Delivered a credibility-first web design for a financial product, balancing trust-building with accessibility.

04 — Xenie Books (Next Version)

Platform: Web & Mobile · AI-Powered GST Billing & Inventory ·

Xenie Books is India's first AI-powered, voice-enabled GST billing and inventory platform for SMBs - built for multilingual Indian businesses to manage invoicing, stock, payments, and compliance without technical training.

What I contributed:

• Worked on the next version of Xenie Books - carrying forward the existing product into a refreshed, improved design

• Delivered mid-fidelity wireframes defining the structural and interaction logic for the updated screens

• Moved into high-fidelity design - refining the visual execution and UI detail for key flows

✅ Key contribution: Progressed the next version from wireframe to design, contributing to a product already used by live SMB customers.

05 — Xenie SFA

Platform: Mobile App · Sales Force Automation for Sales Reps

Xenie SFA is a mobile app built for Xenie's field sales representatives — enabling them to manage leads, track customer visits, and report sales activity from the field.

What I contributed:

• Worked on polishing and refining the existing design — improving visual consistency, tightening spacing and hierarchy, and elevating the overall UI quality

• Applied design system standards across screens to ensure the app felt cohesive and production-ready

✅ Key contribution: Brought design polish and visual consistency to a field-facing tool that reps use daily.

What Working Here Taught Me

01 — Systems thinking over screen thinking

Working across 5 products simultaneously forced me to stop thinking one screen at a time. Every decision I made had to hold up inside a larger product system — with its own design language, user context, and technical constraints.

02 — Constraints are the brief

The Xenie Cube's 1:1 screen ratio had no playbook. Xpandifi's dual-user platform had competing needs. PayX needed to feel trustworthy without feeling cold. Each product gave me a genuine design constraint to solve — not a template to fill.

03 — Feedback is the fastest way to grow

I worked closely with seniors and colleagues who reviewed my work regularly. Their feedback — on hierarchy, spacing, interaction logic, and product fit — compressed months of trial and error into weeks of real progress.

04 — Real products demand real precision

These weren't case study projects. They were live products with users, developers, and business stakeholders. That accountability changed how I designed — every decision had to be justified, not just aesthetically pleasing.